In its recent issue, BW Businessworld extensively explores the horizons of the non-dairy food segment of Amul and its anticipated revenue generation in the near future. It also releases an additional summer special spin-off for consumer demand solutions this season.
In the recent issue of BW Businessworld releasing on June 3, 2023, takes a tour upon India’s largest dairy processor and well renowned household name, Amul. It explores the inflection point of Amul as it carries out its non-dairy food segment and is expected to generate a revenue up to INR 1,00,000 lakh crore. To understand the vitality of the situation and the growth forward, BW Businessworld team travelled to the Milk Capital of India, Anand which is a home to the Gujarat Co-operative Milk Marketing Federation (GCMMF).
A Movement Of Exclusiveness
In an exclusive conversation with BW Businessworld, Jayen Mehta, the newly appointed managing director of Amul throws light on why the targeted revenue does not seem daunting for the brand. He further explains that since the dairy sector is swiftly becoming more organised, a shift towards the non-dairy food segment is likely to accelerate as consumers today are more health conscious, especially the younger generation. However, beyond the dairy sector, there is an inflection point for Amul as it now seeks to turn into an all-foods company. The various product launches in the past three years in the non-dairy segment and the expansion it reflected, Mehta seems optimistic about Indian consumers’ kitchen items to soon be of the brand, Amul, be it either organic or dairy products.
The latest issue also presents Amul’s past attempts to expand beyond dairy and value-added dairy products and how they collapsed to make a mark in the market. In this issue, BW Businessworld comes across understanding of what will be different this time and what shall we expect from Amul in the near future.
Largely, this issue also explores India’s substantial milk economy dynamic and the government’s thrust to boost milk production and whether it will bring a second White Revolution.
Summer Special Spin-off
The recent issue ‘The Summer Kings’, showcases a special feature on the summer season. We engaged with R.K. Singh, Union Minister of Power, New and Renewable Energy, to take stock of India’s preparation to address the rising demand of power this season. For the same, Singh highlights that the growing power demand is the definite indicator of India’s economic growth.
Nonetheless, the issue also features a rapid growth of sunscreens in the Indian market in this scorching heat of the summer, and how new-age brands have been drawn towards the sun protection market as it has become one of the highest and fastest growing in the skincare segment in the country.
The issue also focuses upon the Indian meteorological department, predicting a hot and oppressive summer to which the team of BW Businessworld spoke to some of India’s biggest air conditioner manufacturers. B. Thiagarajan of Blue Star, Kanwal Jeet Jawa of Daikin, Manish Sharma of Panasonic Life Solutions India, among others, shares their plans to address consumer demand and their marketing playbook to reach out to them. A much weightage is given into smart solutions using AI and IoT based platform to offer comfort and convenience to its customers.
In addition, this issue captures focus on sustainable architecture as sustainability has become central to everyone today. Special attention has been given to sustainable architecture to understand the practicalities of developing sustainable buildings in India.
Moreover, the latest issue also gives a special focus on building resilience in the era of uncertainty by Tiger Tyagarajan, President & CEO of Genpact, in its ‘Last Word’ column, aiming at what business leaders today need to concentrate on to navigate the current economic challenges.
Click here to view the entire story of BW Businessworld on ‘India’s Best Kept FMCG Secret’ with Amul along with an additional summer special spin-off.
About BW Businessworld
BW Businessworld, with its 43 years of legacy, is the fastest growing 360 degree business media house in India. With a network spanning across 23 niche business communities and 10 magazines, BW Businessworld is proud to be entrenched in various verticals in the domestic as well as global business, that organize conferences and forums to facilitate interaction between sectoral business leaders and create a conducive environment for collaboration. All BW issues are also fully digitally covered, including online stories and video stories and eMagazine is also available for every issue